What I Do.....
Digital Marketing Automation and Demand Generation including development of Lead Nurture programs
Development of Strategy, Project Management, Customer Journeys and Operations
CRM Implementation Management. Salesforce.com trained and vast experience in business processes and workflows
In-depth analytic investigations of internal processes and workflows
Sales- and Marketing database development and HR Database design
Translations English/Danish and Danish/English of websites and general documentation.
Lead Generation & Marketing Automation
CRM & Salesforce.com
Digital Marketing is a broad description of modern marketing. Automation of marketing processes and performance has changed the way we do marketing driven sales execution.
Many businesses don't really know where to start and many more haven't got the resources internally develop and implement a Digital Marketing program.
I can help you develop a strategy for your business for Lead Generation, Website Optimization and Lead scoring and distribution, E-mail marketing and SoMe activities. Detailed Analytics requirements and results reporting structure.
CRM Implementation design, planning and strategy. I have been building customization and End User adoption programs and documentation which can be a challenging part of a CRM project internally.
If you already have a Salesforce.com implementation that need to update or further customize, I can help you plan and execute this in a professional and efficient manner, that will benefit your teams throughout the business. I have experience in Salesforce.com Sales Cloud, Marketing Cloud, Service Cloud and Call Centre, Content Management and integration with other systems such as your ERP and/or other databases within your organization.
Rolling out programs in different parts of the world is always a difficult and challenging task, not only because we speak different languages but also because of differences in business and social cultures. I have hands on in-depth experience in managing global roll outs and help getting teams up to speed, no matter where they are based.
Training / End User Adoption
Training of your CRM end-users when planning and implementing a multi-cloud or multi regional roll out. I develop training material and undertake both Hands-on and Web based training sessions in Salesforce.com adoption.
Introduction to new workflows and processes as well as educating on the adoption of the Customer Journey.
Technical papers and Data Sheets